Jaguar’s New XE Launched in India at Rs. 39.90 Lakh

Jaguar Land Rover India Ltd (JLRIL) announced the launch of its advanced sports saloon, the new Jaguar XE in India on February 3, with prices starting from Rs. 39.90 lakh (Ex-Showroom, Delhi).

Rohit Suri, President, JLRIL said, “Today, the new Jaguar XE has hit the Indian roads with its powerful stance and seductive looks. To meet the growing demand for petrol-powered vehicles, we have introduced the Jaguar XE in two petrol engine derivatives.”

Performance Engines

New Jaguar XE offers a choice of 2.0L 147 kW Turbocharged Petrol and 2.0L 177 kW Turbocharged Petrol meshed with 8-speed electronic automatic transmission. New Jaguar XE is launched in the following models and trims:

1. Jaguar XE 2.0L Petrol Pure (147 kW) : Rs. 39.90 Lakh

2. Jaguar XE 2.0L Petrol Portfolio (177 kW) : Rs. 46.50 Lakh.


The signature ‘J-Blade’ running lights are an instantly recognizable Jaguar design feature. The strongly-sculpted bonnet is a testament to Jaguar’s expertise in working with aluminium, creating a taut, muscular appearance. The very steeply raked windscreen & the rising waistline accentuate the streamlined, coupe-like profile, adding to the sense of movement.

Spacious and Luxurious Interior

The spacious cabin cocoons front seat passengers with a deep centre console, creating a cockpit-like feel. The interiors boast of a 20.32 cm touchscreen for the new InControl Touch infotainment system, as also the two large, sports-car analogue dials and message centre inspired by F-TYPE. The contour-hugging front seats are mounted low, creating a sports-car like driving position. 

Technical fabrics, fine-grain leathers with tonal stitch give the cabin a bespoke quality. Gloss black or embossed aluminium finish further enhances the luxurious, handcrafted feel.

Torque Vectoring by braking

One of the most impressive functions on the Jaguar XE is Torque Vectoring by Braking. This state-of-the-art technology has been proven on the Jaguar F-TYPE Coupé and is now standard on the new Jaguar XE. 

All Surface Progress Control (ASPC)

Jaguar’s unique All Surface Progress Control (ASPC) is a low-speed cruise control, operating at speeds between 3.6 km/h and 30 km/h. It helps the new XE to cope with low traction situations whatever the weather and allows drivers to concentrate on steering the vehicle. The system also has a pull-away function allowing the XE to move away from rest on slippery surfaces, as well as a hill descent function that controls vehicle speed on steeper inclines.

Dynamic Stability Control (DSC)

DSC monitors new Jaguar XE’s dynamic behaviour and intervenes, if the system determines that the vehicle is unresponsive to the driver’s inputs. 

Electric Powered Assisted Steering (EPAS)

Jaguar’s next generation EPAS offers outstanding feedback and control, as well as power assistance when needed. EPAS allows highly-tuned computer control to adapt the levels of steering support, whether giving the driver fine control at speed, or providing comprehensive assistance during slow manoeuvring.


Customers have 7 colour options - Polaris White, Rhodium Silver, Blue Fire, Dark Sapphire, Odyssey Red, Italian Racing Red and Ultimate Black.

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