Ford Celebrates Figo’s 300,000 Milestone with Series of Dealership Openings

Adding one new customer every five minutes, Ford Figo zipped past another milestone – crossing the 300,000 sales-mark in the third year of its market launch. Ford India celebrates this milestone with plans to open five new dealerships in Tier-II and Tier-III markets.

Together with its success in India, the Figo is being exported to over 37 international markets, positioning the Figo as one of the best-selling vehicles in India, and across the world.

“The Figo continues to be a game-changer for Ford in India and has helped position Ford as a significant player. We debuted in the small car segment with the Figo and continue to offer a compelling choice for customers who want a vehicle that offers a quality, safe, fuel-efficient and substantial value package. Today, as we celebrate the 300,000 sales milestone, I thank our customers in India and international markets for making the Figo their product of choice and placing their confidence in the Ford brand,” said Joginder Singh, President and MD, Ford India.

Widely acclaimed as one of the best offerings in its segment, and delivering on the promise of democratizing technology for the masses, Ford Figo has been rated as India’s most dependable premium compact vehicle in the 2013 J D Power Asia Pacific India Vehicle Dependability Study. This is just another addition to the list of accolades that Figo has won after being listed in the prestigious Limca Book of Records 2012 as the Most Awarded Car-ever in India in its debut year.

“The Ford Figo has been one of the pillars of the Ford brand in India. As we celebrate this wonderful moment with our customers, we are very excited to grow our dealer footprint in the hinterlands and open several new dealerships across the country. These additions to our dealer footprint are part of our aggressive expansion plans of reaching closer to customers in India” added Singh.

Celebrating this milestone, Ford India plans several new dealership openings across Tier-II and Tier-III markets, including Faridabad, Kochi, Solan, Sri Ganganagar, Gaya, Anand and Sikar to ensure wider reach and enhance the ownership experience.




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